[Lexington, KY – May 19th, 2025] – According to Clearview Market Insights, the Equine Health Supplements Market, valued at USD 1.04 billion in 2024, is projected to grow at a CAGR of 7.2%, reaching USD 1.76 billion by 2031. Horse owners globally are prioritizing performance, longevity, and preventive wellness through advanced nutritional supplementation.
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2024 Industry Milestones
Natural Joint Health Formulations Lead Sales
- Sales of MSM, glucosamine, and turmeric-based joint products up 18% YoY.
- Calming and ulcer-prevention formulas growing in demand among performance horses.
Veterinary Clinics Embrace Supplement Integration
- Clinics in North America now bundle supplements with dental, farrier, and reproductive services.
Subscription Models Gain Momentum
- Online brands offering direct-to-stable, automated monthly dosing kits with digital reminders.
Executive Insights
"Equine supplements are no longer optional—they're foundational to modern horse care. Owners want science-backed, palatable, and transparent products," said Dr. Leena Matthews, Equine Health Specialist at Clearview Market Insights.
"We’re seeing a shift toward proactive, data-driven equine wellness, with nutrition taking center stage," added Mark DeWitt, Global Director, Cavalor.
Roadmap to 2031
- 2025: Personalized supplement platforms expand into Asia-Pacific
- 2026: All-in-one gut + joint + metabolic formulas enter mainstream
- 2028: Regulatory harmonization in equine nutraceutical claims across 10+ countries
- 2030: AI-integrated supplement tracking platforms tied to equine wearables
- 2031: 75% of competitive stables use year-round supplementation plans
For more insights, visit https://clearviewmarketinsights.com/
About Clearview Market Insights:
Clearview Market Insights is a leading market research and consulting firm providing in-depth industry analysis and strategic recommendations for businesses worldwide.
Media contact:
Bhavani K
Marketing and Sales Head
ClearView Market Insights
Mail: sales@clearviewmarketinsights.com
Phone: +1 917-993-7369
